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Our Coffee

Why Loja Coffee?

Loja specialty coffee is sustainably grown by small-scale farmers in the provinces of Loja and Zamora, Ecuador. Farmers grow arabica (Typica, Caturra, Bourbon) coffee in land slopes of the Andes mountains jointly with other local plant species to provide shade, allowing the conservation of plant and animal species, and helping reduce erosion. Small-scale farmers have been cultivating arabica coffee varieties in these provinces for more than 50 years.


Our coffee is hand-picked and carefully selected to deliver a velvety, chocolatey, medium acidity, sweet flavor profile.

Why Sustainable?

Buying specialty coffee from HARVEC allows to directly support small-scale farmers through our sustainability fund. HARVEC and coffee partners deploy the implementation of sustainable farming practices:


a. Plant more local tree and plant species


b. Produce organic fertilizer from coffee waste. 


c. Implement water recycling/reduction practices 


d. Improve irrigation systems


e. Improve harvest, post-harvest (fermentation and drying practices)

Our Coffee Farming

  • Our coffee is farmed by small-scale growers that plant coffee trees in slopes with other local species (faiques, citrus) to reduce erosion and help the conservation of flora and fauna. 
  • Farmers implement improved waste management practices that consist in the production of compost and organic fertilizer with the residues from the post-harvest process.  

Our coffee has the honey benefit that consist in partially removing the pulp from the coffee fruit and the remaining is left in the bean for fermentation. The coffee beans are dried, threshed, and carefully selected by hand. 

Featured Farmers' Profiles

San Antonio Coffee Farm

Felipe is a young coffee farmer and is married and has two kids. His farm is called San Antonio and he and his wife farm the coffee and conduct the post-harvest practices. His farm has 4 ha, of which 2 ha are dedicated to coffee farming. 

Aromaz Coffee Farm

Manuel is a young coffee farmer and his farm is called Aromaz. He inherited from his father the passion for coffee farming. His wife helps him with the farming and post-harvest practices. His farm has 5 ha, of which 2 are dedicated to coffee farming.

San Francisco Coffee Farm

German and his wife farm their 4-ha coffee farm. His farm is called San Francisco and they conduct the farming and post-harvest practices of coffee. 

Buy Now

Sustainable foods for a healthy living


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